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Test Results: 92% Prefer EarthKare Kup!

Everyone at EarthKare thanks BlackHorse Espresso and Bakery - and all their customers - for the great input during the Kup Test.



The hospitality (and the coffee) was warm and inviting, and we appreciate all the effort that went into a very successful three-day test.  We got some great video of the event, and we will be posting some clips to our You-Tube channel over the next few days.



For us at EarthKare, it was thrilling to see people really use the Kup.



So finally, here's what you've been waiting for.  Of the customers that completed the survey, 92% would select the EarthKare Kup over the standard PLA-lined paper hot beverage cup or clear plastic cold beverage cup. By a strong mandate, the environmentally friendly features of the Kup were considered one of the most important features, followed by the function.  Function included many aspects, and one that was frequently mentioned in comments was that the Kup's more slender profile didn't firmly fit in some car or truck cup holders, and was a little "tippy" for coffee baristas or people who add cream or sweetener to their coffee. 


The entire purpose of our test was to determine what customers want, so in response to those comments, we are working with our engineers to modify the design to make the base of the Kup a larger diameter to enhance stability and make it an easier and more secure cup holder "fit".  Keep an eye on this space. We'll have videos up soon, and will update you on the progress of the design modifications!



Comments (4) Share
YAY!  Tested on humans who actually use cups in daily life...  Keep up the good work!
Posted by peg   |   September 21, 2011 03:56 PM
Wow, what an incredible invention & new product to help save our mother earth!
Posted by Rayden   |   September 22, 2011 09:15 PM
Posted by VmdqSJyPEzDiK   |   April 15, 2021 10:42 PM
Posted by cuUqLtwRsNp   |   June 01, 2021 04:09 PM
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